THE PRODUCT
Market Opportunity/Size
Body Art/Tattooing has existed for 7,000
years and will continue for 7,000 more.
There is no accurate accounting for the number of people wearing body art, but intuitively it is large (est. between 30% and 60% of the global population).
There is no accurate accounting for the number of people seeking tattoo removal. Laser removal, the current standard of care, has limited the market: pain, cost, time, incomplete results.
If the ERASER™ can fulfill its promise, we believe there is an evergreen opportunity greater than $2 Billion in annual revenues. However, we must fulfill the promise: pain-free, timely, affordable, complete results.
BODY ART (TATTOOING) IS GROWING AT AN EXPLOSIVE 20% CAGR WORLDWIDE.
Tattoos have become an increasingly popular form of self-expression.
38% of people worldwide
have at least one tattoo.
• 25% have one tattoo
• 75% have two or more
Who gets tattoos?
18—25 year olds
26—40 year olds
The adoption of tattoos in young adults is unprecedented.
Women have now surpassed men in adoption of tattoos.
TATTOO REGRET: AN UNFULFILLED MEDICAL AND SOCIETAL NEED
1 in 5 people (20%) regret
at least one of their tattoos
Of which only 1 in 15 have
undergone a tattoo removal
procedure
Who gets them removed?
More women regret their tattoos than men.
70% of women
30% of men
• Painful with post-treatment downtime
• Multiple treatments, usually over a year
• Shadow tattoos & skin discoloration
• Not for all skin types and ink colors
• Ink absorption is unhealthy
• Expensive
The current state of Laser Tattoo Removal:
82% of laser therapy tattoo removal patients are happy with their tattoo removal process and results
A new approach to tattoo removal: Inverse Tattooing™
A patented, non-thermal, pain-free, removal process made possible through dislodgement, mobilization, and extraction of tattoo ink particles from skin.
WHY PATIENTS WILL LOVE IT
• One or two treatments
• No Downtime
• Affordable
• Safe and Effective
WHY doctorS WILL LOVE IT
• High Patient Satisfaction
• Profitability/Fast ROI
• Treat All Ink Colors
• Treat All Skin Types
The ERASER™ System is being designed to work with all skin and ink colors
Application of external suction device to extract tattoo ink particles
Extracted black tattoo ink particles among red blood cells magnified through a reflectance microscope
No evidence of skin trauma beyond that caused in the tattooing process
Pre-Treatment
Post-Treatment
Healthy dermal tissue observed six months post-treatment
Pre-Treatment
Untreated tattoo ink pockets
Post-Treatment
Treatment Site
Treatment Site
High magnification histology results
Treated tissue show nearly 100% elimination of tattoo ink
Evolution of pre-commercial ERASER™ System human “IRB” clinical tattoo removals
Removal of short-length tattoo ink lines, early testing caused depigmentation
Partial segment tattoo removals
Improved delivery techniques eliminated depigmentation issues, minimal post-treatment issues
Whole tattoo removals
Removal of nearly 100% of a discrete tattoo in a single treatment